From: Webmaster Central Blog – by Luisella MazzaWebmaster Level: Intermediate.
We hear lots of questions about site architecture issues and traffic drops, so it was a pleasure to talk about it in greater detail at SMX London and I’d like to highlight some key concepts from my presentation here. First off, let’s gain a better [...]
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Filed under: Google, SEO General, Search engines
by Sam Niccolls SEOmoz.com
(NOTE FROM RAND: Please welcome Sam Niccolls, SEOmoz’s newest addition to the consulting team – we hope you all like him as much as we do!)
A lot a marketers focus optimization efforts at the bottom of their conversion funnels. One effective way to examine conversion rates at the bottom of the [...]
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Filed under: SEO General
By Matt Cutts
People think about PageRank in lots of different ways. People have compared PageRank to a “random surfer” model in which PageRank is the probability that a random surfer clicking on links lands on a page. Other people think of the web as an link matrix in which the value at position (i,j) indicates [...]
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Filed under: Google
