From the official Google Webmaster Central Using site speed in web search ranking You may have heard that here at Google we’re obsessed with speed, in our products and on the web. As part of that effort, today we’re including a new signal in our search ranking algorithms: site speed. Site speed reflects how quickly a website responds to web requests. Speeding up websites is important — not just to site owners, but to all Internet users. Faster sites create happy users and we’ve seen in our internal studies that when a site responds slowly, visitors spend less time there....

Mar 30, 2010 at 11:28am ET by Debra Mastaler If you find yourself in link hell it might be because… 1.  You accepted information from the herd. The SEO/SEM industry is becoming cluttered with people trying to make a name for themselves by regurgitating information. Don’t take anything as fact. Test, test and test some more before drawing conclusions or changing how you build links. If a tactic sounds too good to be true, it probably is. Keep an eye on the official search engine webmaster blogs and video channels. Of the four major engines, Bing and Google do the best job...

From Matt Cutts Blog **** Google has been working on some new algorithms and tools to tackle linkspam and we’d like to ask for linkspam reports from you. If you’d like to tell us about web sites that appear to be using spammy links (e.g. paid links that pass PageRank, blog spammers, guestbook spammers, etc.), here’s how to send us more info. Go to https://www.google.com/webmasters/tools/spamreport and tell us about the site that appears to be employing link spam. Be sure to include the word “linkspam” (all one word, all lower-case) in the textarea (the last field in the form). If...

From: WebProNews Google’s Matt Cutts discussed two key ingredients of where Google is headed in an interview with WebProNews out in Vegas. The first of these ingredients is of course Google’s much discussed Algorithm update (Caffeine), which was recently found to begin rolling out soon. The fact of the matter, as Matt himself says, is that it is only going live at one of Google’s data centers, and it is not even live yet, but will be before the holidays. That said, Caffeine will not roll out to the rest of Google’s data centers until after the holidays. He says that while Google could have...

Many sites have similar page content in their websites. Often named as duplicated content. If search engines (like Google) will find duplicated content, then Google will index only one version. And in your case this could be the wrong version (page) and you could miss a lot of potential traffic. This is what we call a canonical issue. A canonical page is the preferred version of a set of pages with highly similar content. But you as the web owner can tell Google which version has to be indexed, by adding a specific parameter in the section of your website. Watch Matt Cutt’s video about...